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Friday, January 2, 2015

Cricket Development Model that CAN Develop Nepali Cricket and Nepal.

As per ICSS Report, while the sports economy accounts for 2% of the global GDP, organised crime estimated to launder over US$140 billion annually through sports-betting, while football and cricket contribute to this, mostly.

The transnational sports-betting market, which is worth somewhere between €200 – 500 billion with 80% of it is illegal, literally fuels and fans the corruption in sports that mars the spirit, goodwill and economic base of sports, spoiling the sports economy, worldwide.

As a result, nations, precisely developing nations, suffer. 


United Nations Report on Global Situation of Youth shows most young people - about 85% - live in developing countries with 60% in Asia. 

Apparently that might look like a demographic dividend, whereas, in reality, that is a major threat, given the unemployability of the youth, leading to not only 'unemployment' but also 'underemployment', which is more dangerous than unemployment. 

In that situation, especially in the Indian sub-continent, where the consumer market drives the economy, SAARC nations simply can't afford to ignore the impact and effect of the sports economy just in case they don't wish to turn the demographic dividend into 'socio-economic and political disasters'. 

For that, the need of the hour is to concentrate on the HDI (Human Development Index) and GINI Coefficient like anything, besides GDP, to get rid of the toxic inequality - prevalent between genders and among classes.

Easier said than done; however not impossible, if sports, precisely cricket and football, are taken into account rather seriously, as development instruments for equality. 

It would be great, if greater emphasis is put on cricket, for its delicacy and criticality, which helps one develop better cognitive ability, enhancing employability, as an economic booster. 


Let's consider Nepal.   

The cricket crazy nation, which holds tremendous possibility to develop cricket for its own (sports) economy, as well as other SAARC nations'. 

But it can only do that, if it acknowledges, appreciates and accepts cricket as a development tool over mere entertainment. 

Here is the model, slide by slide, created at SHOTS & DOTS, and has already been presented to Ms. Bhawana Ghimire, CEO, Cricket Association of Nepal (CAN):      

Should this model be implemented with necessary customisation at the micro-level, accommodating and utilising ACC and ICC's mandates and grants, Nepali Cricket is bound to become a force to energise the youth of Nepal, who, in the process, slowly but steadily, CAN build Nepal, as a developed country.   

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